developing 3 Wave Coffee. The 3WC is a coffee of the month club where each month every customer is provided with a months worth of high end 3rd Wave coffee. Sounds like my kind of club, right?! This is a fantastic deal for coffee lovers living in China, where it's difficult to find quality coffee!
While living in China Denny an April became some of our closest friends. Now that they've moved back to the States Denny is on a monthly mission to find the very best roasted coffee to be exported to China. Denny has found coffee that would convert even the non-coffee drinker, like coffees with hints of blueberry, tomato, fruits, and some that even resemble tea.
Glimpses from the launch.
Samantha Reichman at CNN
To find out more about hand poured coffee, like what the heck it is and how to do it, check here. :)
So, what is 3rd Way Coffee?Third Wave Coffee is a movement where coffee producers seek to produce the highest-quality of coffee. The movement considers coffee as an "artisanal foodstuff, like wine, rather than a commodity." Third Wave Coffee is coffee that has been improved in all levels of production, from bean growth to micro roasting and brewing. To further explain, I'll let the highly factual ;) wikipedia do that for me, "Third Wave Coffee aspires to the highest form of culinary appreciation of coffee, so that one may appreciate subtleties of flavor, bean varietal, and growing region – similar to other complex culinary products such as wine, tea, and chocolate. Distinctive features of Third Wave Coffee include direct trade coffee, high-quality beans, single-origin coffee (as opposed to blends), lighter roasts of the beans, and latte art." via
i.e. Third Wave Coffee is just better. And awesome. :)
You know if your coffee provider has a tattoo, he's legit. ;)